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Case studies

A closer look at how research, testing, and iteration informed campaigns for brands across ecommerce and healthcare.

01
Ecommerce Perfectly Snug

From $1M a Year to $1M a Month.

How building a diverse creative ecosystem helped Perfectly Snug scale aggressively while reducing acquisition costs.

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02
Healthcare Dove Dental

Turning Customer Conversations Into a Competitive Advantage.

Through interviews and surveys with more than 300 dental professionals, we uncovered the insights that shaped product positioning, advertising, and marketing strategy.

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03
Ecommerce cuddle+kind

High-Volume Production for a Premium Brand.

How end-to-end creative production helped cuddle+kind build a diverse, brand-true video library at scale.

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04
Software salonMonster

From No Creative to a Creative System for Software.

How we helped salonMonster build the video assets, testimonials, and testing framework their Meta campaigns had been missing.

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05
Ecommerce Zlumber

From Trying to Crack Meta Ads to Finally Seeing Traction.

How strategic creative testing cut Zlumber’s CPA down to a third of the cost in under three months.

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06
Ecommerce Article Furniture

A GTM Plan for Testing a New Furniture Category.

How customer research and creative testing helped Article validate demand for a subscription furniture model before committing to national expansion.

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